Welcome to this week’s small business news roundup! This week we’ll discuss a former hacker’s advice on how you can keep your small biz safe, the importance of simplicity in marketing efforts, why you should pay attention to Gen Y, and how to build out your social media profile.
First some other great roundups:
- This Week in Small Business: An Elevator on the Moon: The New York Times links to articles on the RNC, retailers’ strong gains in August, the three things that will kill your training program or event, how to get press coverage for your small biz, how to rock social media, and much more.
- 3 Things You Should Know About Small Business: September 6: The Street has links to articles on Starbucks’ virtual gift card that became the best-selling LivingSocial deal of all time, how the summer drought is affecting restauranteurs, and how to use press releases to your advantage.
And now, the rest!
- Former Hacker Reveals How Business Owners Should Protect Their Websites: Business Insider shares this interview with Kevin Mitnick, who served five years in prison for computer hacking.
- Why Simplicity Should Be at the Heart of Your Small Business Marketing Strategy: At The Washington Post, Patrick Spenner explains why you should keep the volume of your sales messages to customers down.
- Gen Y Is Good for Your Small Business…Are You Millennial Friendly?: The Fox Small Business Center explains that Generation Y prefers to work in small business and how you can take advantage of that.
- How to Build Out Your Small Business Social Media Profile: From The Atlantic, some tips on how to get moving with your social media efforts.
What’s new in your small business world this week?